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AI Primer

blue-ocean-strategy

wondelaiby wondelai3 months ago1.9k

Create uncontested market space using value innovation instead of competing head-to-head. Use when the user mentions "blue ocean", "red ocean", "strategy canvas", "ERRC framework", "value innovation", "non-customers", "buyer utility map", "the market is too crowded", "how do we stand out", or "escape the price war". Also trigger when exploring a new market category, or finding underserved or non-customers. Covers the Four Actions Framework, Six Paths, buyer utility map, and value-cost trade-offs. For real strategy formulation and bad-strategy detection, see good-strategy-bad-strategy. For tech adoption strategy, see crossing-the-chasm. For product positioning, see obviously-awesome.

Install

npx skills add https://github.com/wondelai/skills --skill blue-ocean-strategy
Show step-by-step
  1. 1

    Open your terminal

    • Mac: Press ⌘ Space, type "Terminal", press Enter
    • Windows: Press Win R, type "cmd", press Enter
  2. 2

    Paste the command above and press Enter

    Use the Copy command button, then paste in your terminal (Mac: ⌘V, Windows: Ctrl V).

  3. 3

    Restart Claude Code

    Close and reopen Claude Code, or start a new session, so it picks up the new skill.

Where it lives
~/.claude/skills/wondelai--skills--blue-ocean-strategy/
├── SKILL.md
└── ... (skill resource files)
View on GitHub

Always review skill code before installing. Third-party skills may contain scripts that run on your machine.

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