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AI Primer

contagious

wondelaiby wondelai20 days ago936

Engineer word-of-mouth and virality using the STEPPS framework (Social Currency, Triggers, Emotion, Public, Practical Value, Stories). Use when the user mentions "go viral", "word of mouth", "shareable content", "social currency", "why people share", "viral loop", "referral program", or "organic growth". Also trigger when designing shareable features, crafting social media campaigns, or building products that spread through peer recommendation. Covers environmental triggers and high-arousal emotional content. For sticky messaging, see made-to-stick. For persuasion tactics, see influence-psychology.

Install

npx skills add https://github.com/wondelai/skills --skill contagious
Show step-by-step
  1. 1

    Open your terminal

    • Mac: Press ⌘ Space, type "Terminal", press Enter
    • Windows: Press Win R, type "cmd", press Enter
  2. 2

    Paste the command above and press Enter

    Use the Copy command button, then paste in your terminal (Mac: ⌘V, Windows: Ctrl V).

  3. 3

    Restart Claude Code

    Close and reopen Claude Code, or start a new session, so it picks up the new skill.

Where it lives
~/.claude/skills/wondelai--skills--contagious/
├── SKILL.md
└── ... (skill resource files)
View on GitHub

Always review skill code before installing. Third-party skills may contain scripts that run on your machine.

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