Google released Veo 3.1 Lite in Gemini API and AI Studio with 720p and 1080p output, 4-8 second clips, and text-to-video plus image-to-video support. Watch the April 7 Veo 3.1 Fast pricing drop if you need lower video generation costs.

You can read Google’s launch post, skim the official model page, and compare the live pricing table. Google also quietly framed Lite as a developer-first model for “high-volume video applications,” while fal shipped a same-day first-last-frame endpoint that makes the launch feel more like infrastructure than demo bait.
The headline is simple: Google added a third pricing tier to the Veo 3.1 lineup, and the new floor is much lower. The launch card pegs Veo 3.1 Lite at $0.05 per second for 720p and $0.08 for 1080p, versus Veo 3.1 Fast at $0.15 today and Veo 3.1 Quality at $0.40 for both 720p and 1080p.
Google paired the launch with another cut on April 7. After that date, Fast drops to $0.10 at 720p, $0.12 at 1080p, and $0.30 at 4K, according to both the launch image and the official Gemini API pricing page.
Lite keeps the parts most developers actually wire into products:
That matches Google’s launch post and the official model documentation. It is a clean product boundary: shorter clips, HD outputs, and a format menu that maps directly to ads, shorts, and app-native video slots.
Google’s main technical claim is unusually direct. The company says Lite is priced at less than 50 percent of Veo 3.1 Fast, but runs at the same speed, which is the part that makes this more than a simple quota reset in a pricing table.
The tradeoff shows up in the ceilings. The official model page says Veo 3.1 Lite Preview does not support 4K outputs or Extension, while full Veo 3.1 remains the cinematic tier and Fast stays the middle lane for teams that still need 4K at lower cost than Quality.
Community reaction landed in the obvious place: cheap iterative footage. One early tester said Lite feels especially strong for “stock video” style scenes where vibe matters more than exact text placement, which lines up with Google’s own positioning around high-volume generation. Docs and pricing link
Google shipped Lite in two official surfaces on day one, the Gemini API and Google AI Studio. That means the launch is available both as a programmable model and as a browser tool for prompt iteration.
fal widened the access story a few hours later with three separate product surfaces:
That last mode was not part of Google’s launch bullets, but it is live as its own fal endpoint with the same per-second pricing and standard API parameters like prompt, aspect ratio, duration, and resolution. For engineers, that is the freshest detail in the rollout: the cheapest Veo tier already has a broader integration shape in the ecosystem than Google’s own announcement emphasized.
Video’s here to stay - introducing Veo 3.1 Lite, our most cost efficient video generation model to date, and on April 7th we are also reducing the price for Veo 3.1 Fast : )
Google DeepMind have released Veo 3.1 Lite Their most cost efficient AI video model comes in at 5¢ per second at 720p and 8¢ per second at 1080p Additionally Veo 3.1 Fast will be receiving a price reduction to 12¢/sec at 720 and 1080p and 35¢/sec at 4k AI video is here to stay
Video’s here to stay - introducing Veo 3.1 Lite, our most cost efficient video generation model to date, and on April 7th we are also reducing the price for Veo 3.1 Fast : )
Veo 3.1 Lite now available in Gemini API and @GoogleAIStudio. Designed for rapid prototyping and high-volume video generation, starting at $0.05/sec. 🪶 - 1/2 the cost of Veo 3.1 Fast. - Text-to-Video (T2V) & Image-to-Video (I2V). - Landscape (16:9) and Portrait (9:16) format - Show more
Read more in our launch blog: blog.google/innovation-and…
📽️ veo-3.1-lite-generate-preview is here! Smaller, faster, cheaper and still all of the great video generation features from Veo 3.1 that you know and love (ex: background sound effects and audio). Paid tier, per second: $0.05 (720p) $0.08 (1080p) (4k output not supported)
🚨 Veo 3.1 Lite is now live on fal! 🎬 Text-to-video, image-to-video, first–last-frame-to-video 📺 720p & 1080p with 4, 6, or 8 second options 💰 $0.05/s @ 720p • $0.08/s @ 1080p
Try Veo 3.1 Lite here today! Text to Video fal.ai/models/fal-ai/… First Last Frame to Video fal.ai/models/fal-ai/… Image to Video fal.ai/models/fal-ai/…